Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Real Wedding: Bay + Greg’s Rustic Wedding at Atwood Ranch

While at the B-List Event the other week, I had the pleasure of chatting with photographer Shelly Kroeger. As we discussed her work, I just knew her style would... Read more.

Addicted to Anemones

Anemones are such a unique, beautiful flower. I’m a huge fan. I love how they can work for a modern wedding or a more vintage inspired wedding. They come in... Read more.

A Vintage Session Full of Style + Love

I saw a photo from this session on the Vintage Glam Blog last week and fell in love with the beautiful photo and hair piece. After finding even more photos from... Read more.

Real Wedding: Jessica + Matt’s Modern Wedding in San Francisco

Sabine Scherer sent me this modern wedding she photographed in San Francisco. From Sabine, “Their wedding style was a mix between modern and laid back. The... Read more.

Mika78 Letterpress Wedding Invitations

Mika78 creates beautiful handcrafted wedding stationery. They, “strive to create meaningful designs that bring stories of love to life on paper.” Mika78... Read more.

A Love Affair with I Love Factory

How fun are these hair pieces from Brooklyn-based millinery brand I Love Factory? You may recognize their work from Gossip Girl – the girls love I Love Factory!... Read more.

Jessica Rust Designs

One of my favorite things from the awesome B-List Gift Bag, was this adorable birch tree mug from Jessica Rust Designs. She sells personalized dinnerware –... Read more.

Real Wedding: Heather + Grayson’s Fun Wedding

When photographer Dana Grant sent me these photos and said they thought this wedding was just my style, I couldn’t wait to see them – and they were... Read more.

Reader Wedding Invitations

Jon and Erin sent me their wedding invitations and I just had to share! I love the cute illustration on the front of them. Jon is an illustrator and designed the... Read more.

Introducing The B-List!

This past weekend, I had the pleasure to attend the first-ever wedding blogger conference, the B List, organized by Vané of Brooklyn Bride and Anne of From I Will... Read more.