Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

This Couple Had an Epic Photoshoot at the Courthouse to Celebrate Their Elopement

Many love stories have trials and tribulations along the way, but Megan and Arneil have faced obstacles that many couples won’t experience in a lifetime. In... Read more.

floral bridal shower invitation with purple envelope

The Best Bridal Shower Invitations for Every Event Style

Finding the perfect bridal shower invitations is the first step to planning a pre-wedding celebration that gets you and your crew in the wedding mood. And, like... Read more.

This Wedding in Palm Springs Is Giving Us ALL the Pretty in Pink Vibes

If you’re gonna have a wedding, you have to be true to yourself. This was the case for Daphney and Austin, who went all out on an all-pink wedding! Though the... Read more.

16 Sustainable Wedding Dress Brands Eco-Conscious Brides Will Love

It’s no secret that the wedding industry produces a lot of waste. And a fluffy white gown that you only wear once? Yeah, it’s not a good look in terms... Read more.

A Stylish Wedding at the Las Vegas Neon Museum

After years of dating, Lauren’s boyfriend, Chris, popped the question. And she said yes! As a wedding planner herself, Lauren had always dreamed of how to make... Read more.

Mix It Up! Creative + Meaningful Wedding Ceremony Ideas

Every wedding ceremony includes the same foundational steps: an address, expression of intent, vows, rings + pronouncement. Traditional weddings also pop in a unity... Read more.

Bridal Sunglasses are the It Girl Accessory: These are the Styles You Need!

Time to don those shades because bridal sunglasses are the newest It Girl bridal accessory and we are here for it. There is something so completely cool about a... Read more.

A Colorful Spring Wedding in the Desert Is Just What This Fashionable Couple Needed

This stunning wedding was just full of surprises! Bride Eileen and Groom Mark were as disappointed as any other COVID couple when they decided to postpone their... Read more.

34 Most Beautiful Mermaid Wedding Dresses in Every Style

The mermaid wedding dress is a classic silhouette that’s all about the curves! It’s whimsical and romantic, with a name to match the mythical sea-dwelling... Read more.

16 Mama Sweatshirts that are Perfect for Your Favorite Mom!

Looking for a comfy and chic mama sweatshirt? We hear you and have searched the web for the most unique, fun, and comfortable sweatshirt for mom! Moms will love... Read more.