Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

A Sweeping Periwinkle Gown Steals the Show in this Desert Elopement

When a gown is practically a work of art, you treat it as such! This dreamy editorial is like springs in the desert: refreshing, invigorating, and completely welcome.... Read more.

Colorful + Eclectic “Wes-Tern Anderson” Wedding in PioneerTown

Do you have a thing for all things eclectic + colorful? Have you been known to have Wes Anderson movie marathons? What about anything with a Western twist? Today’s... Read more.

Romantic Bohemian-Black-Tie Secret Garden Wedding

Arabelle + Josh’s garden wedding was an absolute blast for us to receive because Arrabelle, the bride, has been a fan of GWS for a long time! We’re... Read more.

EXCLUSIVE FIRST LOOK At Flynn Skye’s New Bridesmaid Line!

Holy smokes, holy smokes, holy smokes — it’s here!! There’s a good chance you’ve already heard of Flynn Skye — the brand’s insanely GORGEOUS dresses... Read more.

Whimsical Wildflowers: Floral-Filled 1970s Summer Wedding Inspiration

Do you dream of a day brimming with wildflowers? Perhaps something with an enchanting bohemian spirit, and a ‘70s flair? If florals or VW vans are your thing,... Read more.

Handmade By Sara Kim’s 2018 Paper Flower Collection is Bloomin’ with Beauty

What’s the best way to preserve every single flower or piece of greenery used in your wedding? You could hand-press the blooms, sure, but Handmade by Sara... Read more.

Home on the Ranch: Dreamy DIY Wedding with a Tropical Twist

Home, home on the ranch… where the deer and the antelope play. That’s not quite how it goes, is it? Well, if you’ve learned anything about us at GWS, we’re... Read more.

How to Throw a (Last-Minute) Royally Beautiful Royal Wedding Watch Party

We’re always looking for any reason to host a party, and what better reason than to watch a royal wedding?! Anything that involves sweets, drinks, and what... Read more.

Haute Hippie: Elegant “Summer of Love” Wedding in Northern California

Vibrant. Zesty. Youthful. Free-spirited. Natural. Kooky. Those are just a few ways we’d describe today’s “haute hippie” wedding, designed by Gillian Shenon... Read more.

Moody Charleston Wedding Inspiration with the Cutest Vintage Italian Mobile Bar

Did you know that Charleston, SC is one of the most sought after wedding destination cities in the US? Yep! There’s a plethora of charming venues, historic... Read more.