Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

A Message to the GWS Community: Black Lives Matter

To our dear GWS community, Like so many of you, we’re heartbroken and angry at the injustice that is dividing our country. During times like these, it is difficult... Read more.

This Intimate Quarantine Wedding Collided with Protests — and Proved Love Always Wins

Green Wedding Shoes has and will always be about celebrating and promoting love. We do not tolerate hate and we are so sorry to our Black sisters and brothers for... Read more.

Links + Loves: The Perfect Black Tank + Get Ready for Elopement Week!

Welcome to another edition of Links + Loves! Let’s jump right in… First, did you see Jen’s Q+A on IGTV about submissions? She had a chat with Emily... Read more.

The Best Of! Inspiration from our Preferred Wedding Artists

With weddings taking a hit, the creative forces behind the “I do’s” are looking at a whole new future ahead. Our GWS-approved artists are generating... Read more.

14 Backyard Hammocks That Pair Perfectly Well With Summer Sangria

Finally, the temps are rising around here, and we’re gearing up for sunshine + pool-dipped toes….and backyard hammocks! Given the current health crisis,... Read more.

How to Plan the Perfect DTLA Wedding Weekend!

If you’re local to Los Angeles, consider it a little getaway in your own town. And if you’re not, we happen to think that downtown LA is the perfect... Read more.

Oh So ’70s Retro-Chic Basement Inspired Wedding

If your parents got married like ours did, it was in someone’s basement with big hair statements, clashing fabrics and many shades of brown. What’s crazy... Read more.

Modern Color-Blocking Wedding Inspiration With A Twist

“Color is a power which directly influences the soul.” – Wassily Kandinsky. Especially in times like these, we welcome wonderful, bright colors to liven up... Read more.

The One Where They Got Stuck in Sri Lanka on their Honeymoon

Another crazy twist and turn thanks to Covid-19! This time, however, the coronavirus pandemic struck while Michelle + John were on their honeymoon in Sri Lanka.... Read more.

How to Host a Chic Drive-By Bridal Shower

How do you host a drive-by bridal shower? Will it be fun? Will people show up? What does it even look like? We have ANSWERS! You’ve seen the birthday parades... Read more.