Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

A 1970s Inspired Wedding in the Desert with a Killer Fringe Dress

Desert dreamin’ in Seventies style! Attention all you boho lovers out there, because this one’s about as good as they come. Kai + Greg styled their wedding... Read more.

Wildflowers + Boho Vibes for this Italian Wedding Day

When you picture Italy, don’t you imagine age-worn buildings, inviting colors, outdoor dining with friends and whimsical wildflowers growing in the countryside??... Read more.

This Couple Went Bold with Red and Black for Their Wedding in Cabo

Here comes the Drama!! We’re talking bold red florals and black wedding rentals all blended together in a tropical wonderland! When Tina + Chris began planning... Read more.

Neutral Wedding Inspiration with a Modern + Edgy Twist

Bold black and white up against neutral shades of beige, brown and warm amber – that was the color palette for this modern take on neutral wedding inspiration.... Read more.

The Groom Wore a Pink Floral Suit in this Moody Boho Wedding

Between their love of dark color palettes, muted purples, Japanese culture, and FASHUUN, a moody boho wedding was always in the cards for Larry + Sara. (Full disclosure:... Read more.

Links + Loves: An Actual Good Knife for Under $10 and a (Healthy) Weekday Dessert

We’re so excited to bring back this FUN series to GWS today! If you are a long time reader, you might remember we had a series called Friday Favors back in... Read more.

A Colorful Embroidered Dress for this Destination Wedding in Greece

Color, Color, Color!! A pastel embroidered wedding dress, rainbow floral installations and the iconic bright blue doors of Greece. These are the stunning details... Read more.

Choosing The Best Mother of the Bride Dress For Her Style

While searching for a wedding dress can be stressful for the bride, searching for a Mother of the Bride (or Mother of the Groom) dress can be equally as stressful... Read more.

Disco Balls and a Ceiling of Sparkling Streamers for this DIY Leap Day Wedding

When your wedding anniversary only comes once every four years, you know it’s because you got married on Leap Day! That was the case for fun and funky couple... Read more.

DIY Foam-Free Floral Installation

There has been a big movement in the wedding + floral industry on foam-free installations (in short: foam that is traditionally used is harmful to the environment,... Read more.