Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Get the Look: Stripes & Brights

Inspired by the patterns and bright colors from this fun Found my Checkmate shoot we shared earlier this week, we came up with a modern Get the Look for this week... Read more.

DIY: Lace Earrings

Today’s super fab DIY does double duty – these darling earrings will make absolutely perfect bridesmaid gifts that your girls can wear as their wedding... Read more.