Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

DIY Macrame Hanging

We are excited to share this DIY for a macrame hanging from Michelle Edgemont! If you loved our Colorful Parker Palm Springs Wedding with macrame details earlier... Read more.

New Invitations from Love Vs. Design + A Giveaway!

For those of you who have been reading GWS for a while, you’ve surely seen a post or two featuring paper pretties from Love vs. Design! For all you newbies,... Read more.

Colorful Parker Palm Springs Wedding: Daniella + Ross

Daniella + Ross had one primary goal for their gorgeous + colorful Palm Springs wedding – We wanted to draw people into our world. And that they did, building... Read more.

Pretty in Pink Wedding Inspiration

You’ve all seen the movie Pretty in Pink, yes? Well, today’s beautiful styled shoot was inspired by this classic film, which defined high school love... Read more.

Laid-back Australian Warehouse Wedding: Jen + Luke

There’s something about the juxtaposition of a beautiful celebration held within the walls of a stark + industrial warehouse that will probably get us every... Read more.

Bohemian Easter Wedding Inspiration

This year is seriously flying by and this Sunday is already Easter! Lisa from Veil & Vine, the talented planner behind today’s styled shoot, wanted to... Read more.

DIY: Ombre Tablecloth

Today’s DIY is another feature you saw from our GWS booth at The Cream Event – an ombre tablecloth! We used this piece as a backdrop to close in our space,... Read more.

DIY Metropolitan Building Wedding: Lindsey + Trevor

Lindsey + Trevor have a deep love for art + design. He has a background in architecture and she in visual arts + display. The main inspiration for their early fall... Read more.