Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Boho Camp Wedding Inspiration with Sunset Hues + a Fire-Roasted Feast

Imagine your favorite things about summer camp, matured with a little style + taste, and curated into one perfect night. Roasted hot dogs become fire-roasted meats... Read more.

Behind the Design: How this Real Couple Built a Super Fun + Helpful Wedding Website

We’re big fans of FUN couples here at GWS! If you’ve been reading for awhile, chances are you’ll recognize Mike + Mary, a super creative couple... Read more.

When a Blogger Gets Married: Coco+Kelley’s Pacific Northwest Wedding with European Flair

When Cassandra + Jason got engaged, she imagined they would run way to Italy and have an intimate wedding, in wine country. However, as they talked more and more... Read more.

Be Swept Away by this Romantic Ultra Violet Wedding Inspiration in an Enchanting Garden

When Pantone’s color of the year announced, Jeanette at Party Crush Studio was a bit taken back. Ultra Violet? How could you work that into event design and wedding... Read more.

Boho Meets Eclectic at this Quirky Wedding Held at the Alamo Motel

It’s not every day that a Sam + Sam get married! Yup, Samantha and Samuel said their vows in the coolest + quirkiest way at the Alamo Motel in Los Alamos, California,... Read more.

Bride + Babes + Beers: A Craft Beer Tasting Bridal Shower

What’s better than a bridal shower? A beer tasting bridal shower, of course! Actually, any way that you can incorporate craft beers into an event (whether it be... Read more.

How to Plan an Epic Destination Wedding in Queenstown, New Zealand!

If you’re thinking about a destination wedding but have yet to choose that ever important destination, how about one of the most beautiful places in the world:... Read more.

When Floral Designers Renews Their Vows… You Know It’s Going to be Out of this World!

When floral designers renew their vows… you know it’s going to be GOOD! What started out as a moody, spring styled shoot and much needed creative outlet... Read more.

5 Ways to Go Bold with Your Wedding Photos

5 Ways to Go BOLD With Your Wedding Flowers

If you want to be on the front end of floral trends in your wedding, you’ve come to the right place! Forget what you know, let’s break some rules and... Read more.

Secret Garden Wedding Inspiration at an 18th Century Irish Greenhouse

If it’s classic romance you’re after, it certainly isn’t hard to find in a secret garden tucked away on the property of an 18th century Irish Manor.... Read more.