Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

get glowing skin with this 6-month bridal skincare routine

Get Your Glow On with This 6-Month Bridal Skincare Routine

What’s the one thing you should truly invest in for your wedding day? A great photographer is high on the list (of course), but our argument is for something... Read more.

Have Pun With These Creative Escort Card Displays

Today, we’re (finally) combining two of our favorite things: creative escort card displays + wordplay. Because whoever said you can’t be stylish AND... Read more.

BHLDN Goes Bohemian! See the Boho Wedding Dresses Our Free Spirits Adore

It is our collective opinion that BHLDN can do no wrong. And today, we’ve got the lace, beading, and unique designs from their selection of boho wedding dresses... Read more.

The Magic of Fall in New York Meets Sunny California for this Autumn Wedding

Turn up the “When Harry Met Sally” soundtrack for this one! It’s all the romance of a stroll through Central Park in the fall — but with a California... Read more.

The Most Mindful Elopement in the Fiji Highlands

After the wedding day is over, we hear this same phrase from couples in retrospect: “It just goes by so fast!” But Poppy + Jesse were determined to... Read more.

Floristry Camp is Grown-Up Summer Camp for Flower Lovers!

Leave it to Rachael at Siren Floral Co. to create the camping experience of our DREAMS. Her floral designs are the tangible evidence of her whimsical + artistic... Read more.

These Custom Engagement Rings Will Truly Tell Your Story

What’s your inspiration? That’s the first question you’ll get from CustomMade when you sit down to dream up your perfect custom engagement ring. And... Read more.

These Boho Headboards Will Give Your Entire Bedroom a New Look

Let’s just say you’ve hardly got the time or resources to overhaul your entire bedroom aesthetic but you’re seriously ready for something new.... Read more.

The Bride Entered on a Jet Ski for this Laid-Back Wedding at Kelly Slater’s Surf Ranch

Corrie and Dave knew they wanted their fun and laid-back wedding to be unlike anything their guests had ever seen and boy did they pull it off! When the bride enters... Read more.

How to Throw an Epic + Elegant Oktoberfest Celebration

Tis’ the season you guys! Oktoberfest officially starts on Saturday, so sign us up for all the festive fun. If you’re looking to gather your gang together... Read more.