Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Our Andaz Maui Review: Why This Maui Resort Keeps Us Coming Back

Some places just have a hold on your heart, and for us, this one always will. Welcome to our Andaz Maui at Wailea Resort review — a firsthand look at why we keep... Read more.

wedding couple portraits at Wailea Beach Resort in Maui

Say “Aloha” to Your Dream Maui Wedding at Wailea Beach Resort

Nestled on 22 acres of sun‑kissed oceanfront, Wailea Beach Resort effortlessly blends laid‑back island vibes with luxury accommodations, making it the ultimate... Read more.

Why The Royal Hawaiian in Waikiki Is the Dreamiest Wedding Destination on the Island

If a pink palace by the sea sounds like the stuff of wedding dreams…you’re not imagining it. Say aloha to The Royal Hawaiian, one of the most iconic (and photogenic)... Read more.

wedding bouquet preservation ideas featuring a custom pressed floral art frame

How to Turn Your Wedding Day Flowers into an Art Keepsake: Wedding Bouquet Preservation Ideas

Your wedding day bouquet is more than a handful of blooms — it’s a living snapshot of one of the most magical moments of your life. Instead of tucking it away... Read more.

Where to Shop for a Wedding Dress in Los Angeles

Hey hey, to all of our darling brides-to-be! Have you imagined what your dream wedding dress looks like? Perhaps you have no idea, you just have a feeling you’ll... Read more.

vintage engagement ring with a maximalist halo that is a top trending style for 2025

The Top 5 Engagement Ring Trends for 2025

Say goodbye to the solitaire-only era. In 2025, engagement rings are getting the maximalist makeover we didn’t know we needed — thank you, Gen Z! According to... Read more.

unique personalized couples portrait illustration wedding gift ideas

56 Best Wedding Gift Ideas – Unique Gifts Couples Will Love

It’s time to celebrate the newlyweds, and we’re rounding up the best wedding gift ideas for the occasion! While shopping the registry is always a safe... Read more.

ballet sneakers ballerina sneakers roundup

Ballet Sneakers Are the Cool-Girl Shoe Trend You’re About to See Everywhere

Move over chunky dad sneakers — 2025 is all about ballet sneakers. This new It-girl footwear trend is the perfect blend of delicate ballet flats and sporty street... Read more.

49 Best Mother’s Day Gifts To Make Her Feel Extra Special

There’s just no one quite like mom and when Mother’s Day comes around, it’s the time to go all-out with quality time together and spoil... Read more.

couple with romantic wedding day style wearing a blue floral gown and a classic black tux

A Step by Step Guide to Defining Your Wedding Day Style

Let’s be honest: “finding your wedding day style” sounds dreamy until you’re 57 pins deep into your fourth Pinterest board, wondering if you’re cottagecore... Read more.