Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

It’s BHLDN’s 10 Year Anniversary! Shop the Decade Collection for a Limited Time

Pop the champagne because we’re celebrating BHLDN’s 10 Year Anniversary! The fashion powerhouse first launched on Valentine’s Day 2011. Yes, the... Read more.

Terracotta Arches + Boho Pampas Grass Decor for This Texas Hill Country Wedding

This Texas Hill Country Wedding couple is showing us how to completely customize your wedding style with finesse! Katie + Phillip planned a bohemian dream of a wedding... Read more.

Links + Loves: Get this $5 Mug + Cute Bridal Booties

Welcome to Links + Loves! Let’s jump right in… It’s been a fun week at GWS! We answered a few burning questions, like: Can you still have a totally gorgeous... Read more.

“Pretty in Pink” Party + An Easy Pink Valentine’s Day Cocktail Recipe!

Small party, BIG impact. This Valentine’s party inspiration brings on the big love in the form of massive amounts of pink! Go ahead and try to pick a favorite... Read more.

Our Editors Share 17 Easy Weeknight Dinner Recipes to Try Tonight

If you want a peek into what our team Zoom calls look like, first of all — have you read our Links + Loves roundups?! Because they sound a lot like that. But secondly,... Read more.

How to Plan a Fun + Modern Fall Micro Wedding With A Sangria- Inspired Twist

A wedding day inspired by Sangria? Where do we sign-up?? If you love spicy color shades, bold decor choices and sassy bridal style, then you’ve come to the... Read more.

How to Buy an Engagement Ring: A Guide From A to Z

It’s a big step! Shopping for that oh-so-special diamond ring can cause a lot of anxiety. Aside from color, cut, clarity, you also have to consider karats... Read more.

Pampas Grass in the Snow: A Rustic Winter Wedding in the Telluride Mountains

From a large winter wedding to an intimate ceremony in a Telluride blizzard- this wedding day is one for adventurers. Like most 2020 couples, Chandler + Andrew had... Read more.

How to Livestream Your Wedding

We 100% believe that there are several perks to hosting a small wedding — and there’s one area we’ve yet to dive into. We’re talking video! In... Read more.

The New 2021 Vow’d Wedding Dresses are Versatile + Affordable

Hot take: buying your wedding dress from home will stick around long after the pandemic. For one, brands will continue evolving with technology, and two, it creates... Read more.