Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Our Favorite Boho Bedrooms (and How to Achieve the Look)

It’s no secret that here at GWS we loooove a good boho moment. Boho weddings, boho dresses – so it’s a surprise to NO ONE that we are talking all... Read more.

Rock and Roll Wedding Inspiration With Loads of Glam Glitter + Thrifted Bridal Attire

The 70s UK rock scene comes to life with this rock and roll wedding inspiration at Airbnb rental, The Red Tower. Electric, technicolor florals, glittered records... Read more.

It’s World Day of Social Justice — Let’s Talk Racism in the Wedding Industry

Today is World Day of Social Justice, an international day recognizing the need to promote social justice on issues like poverty, exclusion, gender equality, unemployment,... Read more.

Links + Loves: We Tried the TikTok Pasta + Perfect Sweatpants

Welcome to Links + Loves! Let’s do a quick review of the week! Did you miss this gorgeous boho Big Sur elopement? Or this desert wedding that normalizes Zoom... Read more.

Here’s The New Boho Twist on the Old-Fashioned Rustic Barn Wedding

Over the years, rustic barn weddings have been intensely stereotyped. When you think of a country wedding, there are a few key decor pieces that immediately pop... Read more.

The Ultimate Pre-Wedding Skincare Routine With Erno Laszlo + The Vitality Treatment Mask

Pre-Wedding Skincare Routine need a boost? You know what they say- skincare is selfcare, and there’s no better time to perfect your selfcare routine than during... Read more.

Slim Aarons Vintage- Inspired Wedding in the Snow With Daisies, Skis, + Disco Balls

Perfect for the skiing couple, it’s a vintage- inspired wedding in the snow! Slim Aaron’s infamous 1964 photograph, Verbier Vacation, features joyful families... Read more.

Put it in Park: 10 Cute Car Date Ideas!

Need to get out of the house but…nowhere to go? At-home dates are still fun, but it’s time for an upgrade. Yep, we’re moving it to the car, people!... Read more.

Marigold and Rust Absolutely Pop Against This ‘70s Wedding Dress!

Calling all you retro lovers! Here’s marigold and rust, a classic ’70s color palette, with a rad, modern twist. This wedding inspiration has all the... Read more.

Ethereal Micro Wedding Editorial Highlighting the 2021 Pantone Color of the Year

Buckle up fashionistas, because we have an epic editorial for you today. It’s as if you are front row at Bridal Fashion Week, peeking Marchesa and Berta wedding... Read more.