Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

A Minimalist + Nature Inspired Wedding Shoot Turns Into a Real Micro Elopement

Dominike-Arielle and Laurent had to postpone their wedding day not once, but twice! In 2019, the surprise arrival of their first child had them pushing their dream... Read more.

Reign Supreme with These Dried Flower Crowns + More Bridal Hair Ideas!

Now is a good time to call a meeting with your florist. With the beautiful, boho trend of dried flower crowns continuing to rise, we encourage you to take a minute... Read more.

Vintage Fashion For All + ’70s-Inspired Backyard Wedding Ideas

Vintage is the name of the game for this totally transporting ’70s-inspired backyard wedding. The whole crew—from the bride and groom to the bridesmaids—wore... Read more.

Links + Loves: A Simple Weekend DIY + These Might Be Perfect Jeans

Welcome to Links + Loves! Let’s jump right in… Well, hello there! How is everyone feeling? Hopefully, you’re feeling hopeful. It was a week that made history... Read more.

Velvety Fall Wedding Inspiration With a Neutral Color Palette

A blank canvas-type wedding venue is wonderful for a couple with one stunning vision! Something like today’s velvety fall wedding inspiration demonstrates... Read more.

An Edgy + Eclectic DIY Elopement at an Award-Winning Modern Home

One thing’s for certain as we head into 2021- elopements and backyard weddings are a major thing and they’re not going anywhere! In fact, this wedding... Read more.

Hotel Californian Rooftop Wedding Reception with One Thousand Paper Cranes

Emily and Julian originally had a large wedding of 150 guests planned at a venue in Santa Ynez. But as the pandemic continued to rage on, they opted to drastically... Read more.

2021 Wedding Trends: Fashionable Bridal Gowns, Lots of Color + Creative Decor

2021 Weddings are upon us, and with them comes hope for a brighter and better year for all! What better way to start things off by dreaming of what the biggest 2021... Read more.

Boho Big Sur Elopement Inspiration with Luxe Florals + Details

Imagine this: bags packed, you jump into a helicopter with your love. You’re then whisked off to a clearing off the coast, prepared with luxe florals, a table... Read more.

29 Alternative Bridesmaid Bouquet Ideas To Spark Your Creativity!

It’s no secret that we love big bunches of blooms, but we’re always on the hunt for the next great outside-the-box trend! An alternative to the traditional... Read more.