Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

DIY Paper Flowers

I recently discovered the Wedding Style Guide site from Australia which has some great templates you can download for your wedding. I love this paper flower they... Read more.

Bridal Fashion: Couture looks for less

Over the weekend, OC Photographer Stephanie Williams sent me these gorgeous bridal photos and I just had to share! She collaborated with several Etsy vendors on... Read more.

Real Wedding: Jennie + Alex’s Wedding

The weatherman said there may be rain this weekend and that is pretty uncommon here in SoCal. That got me thinking, what if it did rain on your wedding day? Well,... Read more.

LA Vendor: Vanilla Bake Shop in Santa Monica

Happy Friday and time for some sweets! The Vanilla Bake Shop bakes everything from scratch, with a focus on contemporary design and taste. It is run by a husband... Read more.

More Blue Decor at The Bride’s Cafe

I just saw this over at The Bride’s Cafe and I’m in love! Anemones are one of my favorite flowers and combined with the soft blues and greys –... Read more.

Paper Flower Pins

I LOVE these flower pins from Linda & Harriet’s Redesigned Line. The flowers are reconstructed by hand from letterpress misprints. Then the paper petals... Read more.

Inspiration Board #8 – Damask, Pink + Green!

This board is for Kate who was looking for ways to combine damask with her two favorite colors – pink and green! I am picturing a very modern wedding with... Read more.

Real Wedding: Loralie + Kevin’s Intimate San Francisco Wedding

Joel and Cara Flory are a husband and wife team based out of San Francisco. They photographed the real wedding we are featuring today. I stumbled across their blog... Read more.

Something Blue … a wedding dress!

I’ve always been a fan of the Ivory wedding gown- or maybe champagne, but never considered blue. Then I saw this blue gown Keira is wearing and it is stunning!... Read more.

Yuli + Keith’s Vintage-Inspired Wedding in Upstate NY

I found photographer Robert Sukrachand’s blog the other day and fell in love with this wedding. It has all my favorite elements: a beautiful outdoor setting,... Read more.