Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Tutu’s for your Flower Girl

Every little girl wants to be a ballerina and loves wearing a tutu – that is why I think this is the cutest idea to keep them happy on your wedding day! I... Read more.

Beautiful covered stones

I was browsing through flickr and found this photo of a stone covered in lace. I thought it was so simple and stunning. It was linked to a blog called resurrection... Read more.

Feather Obsession – Part 2

Boutonnieres {photos: red leaf studios, toole art, etsy seller twigs & honey } Bouquets {photos: Todd Pellowe, Michelle Ragoltd, bouquet designed by Emplume,... Read more.