Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

An Eclectic + Elegant Wedding At The Sands Hotel In Palm Springs

“We wanted our wedding to be an eclectic fusion of our passions — fashion, art and architecture,” say Beverly + Rafael. The couple said “I do” at The Sands... Read more.

Rain Couldn’t Stop This Charming Garden Party Wedding In Charleston, South Carolina

Kelsey + Lance’s garden party wedding day in Charleston, South Carolina was nonstop rainy day romance. A little rainfall couldn’t possibly stop this magical... Read more.

The Bride Wore A Blush Dress For This Colorful Disco Dinner Wedding in Providence, Rhode Island

When the bride + groom both come from creative backgrounds, you know the wedding’s gonna have some WOW moments! “We approached our wedding as an art installation,”... Read more.

This Hip Austin Wedding Combined Wild, Overgrown Florals With Modern Minimalism

There’s so much beauty to be found in unlikely places. “We were really inspired by the beauty of untamed yards—messy, overgrown grasses, sprouting weeds,... Read more.

Win a Honeymoon in the Maldives!

If you’re anything like us, you’re always on the hunt for the next breathtaking experience that’ll sprinkle some magic onto your life’s adventures.... Read more.

couple showing how to plan a greenhouse rehearsal dinner with romantic vintage-inspired decorations and ideas

How to Plan a Rehearsal Dinner (+ Unique Ideas) – Etiquette Guide

It’s officially the eve of your “I do’s”, and we have the perfect rehearsal dinner ideas to get this party started! A rehearsal dinner is... Read more.

A Greek Mythology-Inspired Wedding Full Of Lush and Wild Greenery

Time to brush up on your Greek mythology! The fateful ancient Greek love story of Orpheus and Eurydice served as the inspiration for this lush and romantic editorial... Read more.

34 Cute Flower Girl Dresses That Are Too Adorable for Words

Second only to the bride, it’s very likely that the flower girl garners the most excitement as she parades down the wedding aisle, petals in tow. Who wouldn’t... Read more.

A “Malibu Barbie Meets Marie Antoinette” Wedding Featuring Plenty Of Pink!

Brides Tayler + Shelby tied the knot in an intimate Malibu wedding that was rich in old-world opulence, was filled with tons of FAB florals, and was above all else:... Read more.

A Romantic Rainy Day Wedding In Charleston With Purses Instead of Bridesmaid Bouquets!

Some unexpected rain on your big day is definitely not the end of the world! In fact, some cloudy skies can make things all the more romantic! That’s what happened... Read more.