Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Bohemian Meets Scandinavian-Inspired Wedding in the North Cascades

Devin + Matt fell in love while working at an outdoor retailer, and instantly found they both loved summiting peaks and obscure beers. While visiting their favorite... Read more.

Trending Now: Dried Florals for Your Wedding (And All the Cool Ways to Incorporate Them!)

The feathery plumes of pampas grass took over the pages of GWS last year (and there’s no sign of the trend stopping anytime soon!). Well, to complement the ornamental... Read more.

An Elopement Adventure From the Dark Hedges to a Castle in Northern Ireland

If there’s one thing we hear from couples again and again who decide to elope it’s to expect the unexpected—but in the best way possible. Adam and... Read more.

Natural + Earthy Design Meets Modern Minimalism in this Editorial Inspired by Dried Florals

Have you got a penchant for all things bohemian and modern? Sometimes less truly is more; today’s editorial channels those minimalism vibes while combining organic... Read more.

How to Plan a Destination Wedding

Considering a destination wedding or elopement? Essentially it’s a two-for-one as you get a wedding and a dreamy honeymoon…pretty smart if you ask us!... Read more.

These Boho Gowns from Lovers Society Were Made for a Desert Wedding

Oh, how we adore all things Lovers Society (insert heart eyes)! SO much so that we launched our own dress collection with them, of course, but we’re prone... Read more.

Sweethearts on the Sonoma Coast: Natural + Minimalistic Wedding with Tons of Greenery

The perfect blend of where the forest meets the ocean—that’s what Holly Rose and Ryan were after. The two centered their design inspiration around their passion... Read more.

Celebrate Sisterhood! A Table Set for the Ladies on this International Women’s Day

All tha ladies in the place with style and grace! It’s our day and we couldn’t be more excited to champion, celebrate, and recognize the women in our... Read more.

This Summer Camp-Themed Wedding in the Woods of Big Bear is Filled with DIY Elements

Meredith + Henry both grew up in rural areas of the Midwest, and both went to summer camps. Meredith was even a camp counselor throughout college, so having their... Read more.

Step On Up, Grooms! The Green Wedding Shoes x The Tie Bar Collection is Here!

Today, it’s all about the gents on GWS! Over the past few years, we’ve seen some super cool ensembles for the grooms (we’re talking everything... Read more.