Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Ever Wondered What a Florist’s Wedding Would Look Like? Here’s Your Answer!

Have you ever wondered what a wedding expert’s big day would look like? Here’s your answer, straight from a professional florist! Rochelle, the owner of Gather... Read more.

Bridal Sneakers: How to Rock the Look + Our Favorite Wedding Sneakers!

Let’s talk bridal sneakers! You know how we’re always saying that we love a bride who just goes for it, and isn’t afraid to be herself?! Well,... Read more.

Talk About a Fast Track to Love! This Couple Got Married on a Railway in Greece.

Getting married is a special once-in-a-lifetime occasion, so it’s important that you do it right! Maria and Filimon followed their hearts when it came to their... Read more.

This Four-Day Forest Wedding Is Unlike Any You’ve Seen Before

Who says the best day of your life needs to be trimmed down to, well…just a day? Nathalie and Eddie reached out to the team at Mae & Co to make their ambitious... Read more.

Best Wedding Cakes of the Year: Our Favorite Designs From 2021

We’ve finally arrived at the sweetest day in our roundup of the best of 2021 in weddings — it’s cake day! Wedding cakes are like the cherry on top... Read more.

Best Wedding Bouquets of the Year: Our Favorite Arrangements from 2021

We’re midway through wrapping up the best of weddings in 2021 and it’s time for the flowers to take center stage! To say we’re in awe of floral... Read more.

Best Wedding Dresses of the Year: Our Favorite Gowns From 2021

Fashion friends, it’s that time of year! We looked through all the dresses featured on GWS in 2021 and painstakingly narrowed down the list to our absolute... Read more.

Top 10 Most Popular Real Weddings of 2021

It’s time for our favorite round-up of the year — the most popular real weddings featured on Green Wedding Shoes in 2021! We travel from the desert to backyards,... Read more.

Having a New Year’s Eve Wedding? You Need to See This.

There’s no better way to ring in the new year than with a New Year’s Eve wedding! The start of a new year represents change, an opportunity for growth, and a... Read more.