Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Real Wedding: Darren + Kayli’s Vintage Rustic Wedding

I really love the style of today’s real wedding – a vintage, rustic vibe – my favorite! This wedding was at the Huntington Central Park Equestrian... Read more.

The Art of Writing by Hand

I’m totally in love with the handwriting done by Bryn of Paperfinger. Paperfinger offers custom alternatives to traditional calligraphy and handwriting. There... Read more.

Real Wedding: Bowen + Brett’s Fiesta Fun Affair

This wedding was photographed by the talented duo of Erin Hearts Court – the husband and wife team of Erin and Courtney. You may also know Courtney from her... Read more.

A Wedding Reception via Twitter

If you are a fan of those delicious food trucks that you can only find via twitter (love the kogi truck and cool haus trucks here in LA), you are going to love this... Read more.

Wedding Invitation Wheel

I saw this unique wedding invitation the other day and thought it was such a great idea. San Francisco design firm Burning House had a wedding in the redwood forest.... Read more.

Cute as a Billy Button

Billy Buttons (aka Craspedia or Billy Balls) are related to the daisy and are pretty much my newest obsession! They are modern + bright + graphic all at the same... Read more.

Friday Love Song : Michael Franti & Spearhead – Say Hey ( I love You)

The first time I heard this song I loved it. It reminds me of summer and being outside and dancing with your friends – perfect for a reception! If you do like... Read more.

Ribbons. Ribbons. Ribbons.

Max posted his latest engagement session on his blog and it reminded me again why I love ribbons – the are so simple, flowing and fun. A beautiful accent to... Read more.

Real Wedding: Chrissie + Brian’s Wedding Among Olive Trees

I need to thank Caroline at Tinywater for allowing me to feature this stunning wedding. I really love the style Caroline and Dan capture in their photos –... Read more.

Flower Belts & Sashes

I love the idea of taking a simple dress and adding a bold flower belt as a statement. It works for the bride or the bridesmaids. J crew has this stunning dress... Read more.