Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

The Best Beach Reads Right Now, Curated for the Hopeless Romantic

There is nothing I love more than a great beach read on vacation. It’s honestly one of the only times I actually start and finish a book — no interruptions,... Read more.

pearlescent manicure with blue rose designs

46 Blue Nail Designs for 2026: Light, Dark, Baby Blue & More

Blue nails are having their biggest moment yet — and not in the safe “navy is a neutral” way we’ve gotten used to. In 2026, blue nail designs... Read more.

The Spring 2027 Bridal Fashion Week Trends You’re About to See Everywhere

New York Bridal Fashion Week just wrapped, and if one thing is clear, it’s that the spring 2027 runways had something to say. Two distinct aesthetics dominated... Read more.

a woman with a nude pink manicure holding a bottle of matching nude OPI affordable drugstore nail polish in front of a floral background

The Best Nail Polish Brands of 2026, From Drugstore Faves to Bridal-Ready Formulas

Your nail polish brand says a lot about you. The Essie loyalist. The OPI collector who knows every shade name. The person who just discovered Olive & June and... Read more.

Inside the Modern Love Event Nashville — and the Results Were Stunning

Walk into the Modern Love Event, and you understand immediately that this is not a wedding show. There are no booths. No clipboards. No branded tote bags stuffed... Read more.

Custom Wedding Suits That Actually Fit — Starting at $399

There’s a shift happening in how couples approach wedding fashion — and it’s not just about the dress. More grooms are treating their wedding suit... Read more.

cute french tip pastel nails with a skittle design

31 Pastel Nails That Are Soft, Dreamy, and Trending

Soft, dreamy, and endlessly chic, pastel nails are a manicure trend that never really goes out of style. From delicate lilac and baby blue to buttery yellow and... Read more.

The Best Bachelorette Party Ideas of 2026 — Themes, Activities & More

The best bachelorette party ideas have one thing in common: they’re built around the bride, not a template. Whether she wants a wild weekend in Nashville,... Read more.