Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Weddington Way

Great news for those of you who have bridesmaids all over the country! Weddington Way is an online site where brides can invite their bridesmaids to see all the... Read more.

Friday Favors with a Film

Happy Friday lovelies! We had a blast last night at the Scratch Weddings event where we all learned how to Scratch! Thanks so much to all the lovely GWS couples... Read more.

Havana Engagement Photos

I love these gorgeous engagement photos of Yairen + Sergi taken in Havana, Cuba. I’ve never been to Havana, but after looking at these photos, I would love... Read more.