Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology
diy pretty paper lanterns

DIY: Paper Lanterns

Today’s DIY is such an easy way to add sophisticated style into your outdoor wedding. I’ve always been a fan of paper lanterns, but really loving this... Read more.

Urban Romance Wedding Ideas

I’m head over heels in love with the gorgeous photos from this styled shoot captured by Jodi Miller Photography and styled by Amber + Emily of Amber Karson... Read more.