Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology
DIY Flower Pin

DIY: Flower Pin

As seen in the sweet hometown boho wedding we shared this morning, this DIY is a twist on a traditional blossom and the versatile pin is easily made in different... Read more.
DIY Ombre Cork Heart

DIY: Ombre Cork Heart

When I first met Chriselle (from our fun Down the Aisle with Chriselle series!) she shared that her fiancé and she both love wine. Since I love seeing a couple’s... Read more.

Jane Austen Wedding Inspiration

“A lady’s imagination is very rapid; it jumps from admiration to love, from love to matrimony in a moment.” – Jane Austen. English countryside, lace,... Read more.