Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Our Top 12 DIYs from 2014

We know so many of you are planning to DIY at least part of your wedding design, so ending the week with our most popular DIYs in 2014 felt just right. This list... Read more.
top bouquets from 2014

Our Favorite Bouquets from 2014

Our eyes seem to be drawn to bouquets more than almost any other detail when we check out a wedding for the first time. Does the same thing happen for you? Flowers... Read more.