Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology
Juice Bar Bachelorette

A Juice Bar Bachelorette Party

It’s natural for brides to want to focus on being healthy in the months leading up to their wedding day, but everyone wants to cheat at the bachelorette party,... Read more.

DIY Felt Flower Boutonniere

Did you catch this morning’s wedding feature? Well if you saw all the felt flower goodies featured in the wedding, Leonora, the bride is sharing with us how... Read more.