Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Honeymoon Destinations for the Couple That Loves Adventure

One major thing we’ve noticed about GWS readers (and something we absolutely ADORE) is how adventurous you all are! We’re constantly seeing dreamy destination... Read more.

Keeping it Tonal—The Latest Trend for Bridesmaids with BHLDN

While the days of bridesmaids all donning the same dress might be a thing of the past, the current trend brides are favoring for their ladies is tonality! Some gals... Read more.

Eloping Near a Waterfall? Consider These Tips!

Have you and your love discussed the idea of eloping near a waterfall? Here at GWS, we’ve seen some pretty dreamy images of couples doing just the thing! When... Read more.

Pretty in Pastels: Fresh, Modern + Organic Wedding Inspiration in Los Angeles

If you’re familiar with Mary Costa Photography or Shindig Chic’s work, you probably already know that the two of these darling ladies love BIG colors. On the... Read more.

A Different Side of Paris: Urban Architecture Wedding Inspiration in France

You may be familiar with the many Haussmann buildings in Paris, but did you know there are quite a few modern designs throughout the region? Case in point: today’s... Read more.

Married in Marfa! A Bold, Art-Inspired West Texas Wedding

Can you imagine how fun it would be to gather 25 of your favorite people and party together in your favorite place? Not a bad way to get married, in our opinion.... Read more.

4 Reasons to Consider Gemstones for Your Engagement Ring

A couple of years ago, we shared this “Ditch the Diamond—Alternative Engagement Rings Featuring a Colored Stone” and our love for gemstone wedding... Read more.

They Wed in this (Very!) Small Town’s 1909 Vintage Schoolhouse

Do you dream of heading somewhere off-the-map to say your I do’s? Adventure doesn’t have to mean a secluded island or some faraway land — sometimes... Read more.

Trending Now: Make a Statement with a Monochrome Bouquet!

The monochrome bouquet is a FUN new trend that we’ve seen quietly fly below the radar — and it’s time to put it in the spotlight! Florals in 2019 (and... Read more.

Absolutely Iridescent + Crazy with Color—You’ve Got to See this Eclectic Wedding in Arizona

Are you all about color? Do you love things with major pizzazz and a dash of eclectic design? Chelsea and Karl are extremely vibrant people and love to let their... Read more.