Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Hip Custom Portraits

How cute + hip are these!? Los Angeles illustrator Nan Lawson creates custom illustrations of you and your sweetie. So cute for a wedding gift, anniversary present... Read more.

Origami Heart Invites

How adorable are these origami heart invites by Amy of Eat Drink Chic? I’m in love. These were for their engagement party. You can tell so much care went into... Read more.

Vintage Postcard Save the Date

Karrie + Elizabeth from Posh Paperie just sent over the cutest Save the Date. A vintage postcard save the date complete with the “place this stamp here!”... Read more.

Engagement Photos in Brooklyn

I love Brooklyn. Such a fun place to explore. I even called it home one summer while I interned in NYC. Christina + Mark’s engagement photos were taken here... Read more.

Love Songs: Mix #1

I know it’s been awhile since I’ve done a Friday Love Song. I’ve been thinking about how to expand the feature, since I really love the idea of... Read more.

A Vintage Love Story

I have such a sweet treat for you guys today. A Vintage Love Story. The idea was designed by Wedding Coordinator Pam Barefoot. She wanted to bring a couple’s story... Read more.