Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

A Retro Co-ed Wedding Shower

I love this idea so much! I’m always excited to share ideas for your bridal shower since I think that is such a fun event during the planning that is often... Read more.

DIY: Pretty Shoe Clips

Today I have not one, but two fun ways to change up your shoes from our DIY contributors, Jessica + Garett over at Wednesday. This are perfect for your wedding... Read more.

Happy Halloween!

Thanks to Paige Newton Photography for sending this spooky inspiration my way! Styling was done by Mariah Price + Christin Atkinson of Eat Cake Austin and the... Read more.