Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Best of 2012: Engagement Photos

We are ending our Best of 2012 features today with my favorite engagement sessions from 2012! Engagement sessions are such a great opportunity to get some amazing... Read more.
romantic dresses

Best of 2012: Fashion Details

Today it’s all about the wedding fashion! The fab dresses (both for the bride + lovely bridesmaids), the stylish groom attire, and all the fun fashion accessories.... Read more.

Best of 2012: Details + DIY

One of my favorite things about the weddings we share on GWS (besides the gorgeous photography + couples madly in love!) are the creative + personal details all... Read more.

Happy 2013!

Happy New Year’s lovelies! Hope you all had a wonderful New Year’s Eve and a wonderful start to the New Year today! We’re enjoying the holiday... Read more.
festival wedding

Top 10 Real Weddings from 2012

This past year we shared some pretty amazing real weddings. These 10 are the most visited, shared, pinned and hearted from the past year. So, let’s take a... Read more.