Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Neutral Wedding Inspiration in a Glass Factory

Though I’m always a big fan of bold + bright colors, I also have a deep appreciation for the simplicity + beauty of soft, neutral hues. This shoot, photographed... Read more.

Natural History Museum Wedding: Jen + Eric

It’s hard to imagine a more amazing backdrop for a wedding reception than LA’s very own Natural History Museum! Jen + Eric took advantage of the setting... Read more.

Get the Look: Modern Blue & Gold

We fell head over heels for the Modern Vow Renewal we shared earlier this week with the pops of blue + gold, so we thought that would work perfect for our latest... Read more.

Geometric Indie Wed Inspiration

Inspired by the pastel colors of Spring, juxtaposed with sharp geometric shapes, several super talented artists involved with the awesome Chicago wedding show, Indie... Read more.

DIY Vintage-Inspired Backyard Wedding: Katie + Tom

Katie + Tom’s whimsical, vintage-inspired backyard wedding was truly crafted from the heart. Since the couple was on a limited budget, they repurposed everything... Read more.

A Scavenger Hunt Proposal Video

One of our most favorite things here at GWS is watching proposal videos – there is just something so real and emotional about the events leading up to that important... Read more.

DIY: Paper Flower Backdrop

We love paper flowers and the creative gals from Smitten on Paper are back today to share a fun + easy DIY for paper flowers! You could use butcher paper for these... Read more.

Whimsical Garden Party Wedding Inspiration

Today’s styled shoot is all about having fun with details! And the team behind this gorgeous, whimsical garden party wedding inspiration was not afraid to... Read more.

Red Rock Wedding Portrait Session

The stunning desert landscape of the Southwest served as the perfect backdrop for Jessica + Stephen’s effortlessly beautiful wedding portraits, captured by Gideon... Read more.