Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

DIY: Bestie Bubbly Box with Freixenet

Your gals are such an important part of your life that you want to show them a big thanks for being a part of your day, right? Well, we partnered with Freixenet (pronounced... Read more.

Charming Florida Brewery Wedding: Joanna + Colin

Pink, gold + black is a wedding palette that will seriously never fail! And Joanna + Colin’s handmade Florida brewery wedding is definitely further proof... Read more.

DIY: Fresh Flower Wall

If you loved our fresh flower wall from our GWS display at The Cream then you’re in luck! We are sharing the simple + easy DIY on how to re-create it today!... Read more.

The Cream Los Angeles 2014 Recap – Part 2

In case you’re stopping by for the first time today, backtrack for just a sec to Part 1 of our Cream Event recap. Trust us, you won’t want to miss it!... Read more.

The Cream Los Angeles 2014 Recap – Part 1

If you follow us on Instagram, you may remember seeing a few glimpses at this year’s incredibly fun + inspiring Cream Event! Today we’re excited to share... Read more.

Almond Orchard Engagement Photos: Genevieve + Mike

Well if this place isn’t the dreamiest spot for an engagement session, then we don’t know what is! Genevieve + Mike lucked out BIG time when they went... Read more.

Bohemian Wedding Fashion Ideas from Free People

At GWS, we’re huge fans of Free People and know lots of you lovelies feel the same! Whether it be for a stylish bridesmaid look or an untraditional wedding... Read more.

Modern + Colorful LA Wedding: Alison + Matt

Alison + Matt were high school sweethearts who met at band camp back in the day! They tied the knot last July, at Studio 1342 in Los Angeles, with an intimate... Read more.

Groom Style Inspiration

Hey fellas, this one is for you! We know that sometimes, as a groom, picking out the perfect look can be even trickier than a bride choosing what to wear for the... Read more.