Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

A Year of Flowers: Larkspur

Hello, darlings! It’s time to check in with our friends at Poppy + Mint Floral Company for the latest edition in our series, A Year of Flowers. This month’s... Read more.

Tell Your Wedding Story with Photojournalist Adam Kealing + An Amazing Deal for GWS Readers!

Anyone could take a photo of a wedding cake, your perfect pair of shoes, even a first look, but it takes real talent and intention to tell a story with those photos.... Read more.

Modern + Earthy-Toned Barn Wedding in the Countryside of Georgia

From day one, it was long distance for Katie + Ryan. Katie’s based in Atlanta, Georgia, while Ryan is on the coast of North Carolina… They serendipitously met... Read more.

Our 5 Favorite Tequila Cocktails

Today it’s our very own version of Christmas in July…National Tequila Day! We know, we know — you’ve been looking for a reason to throw back... Read more.

Inspiration for the Romantic, Well-Traveled Bride (Featuring Alpacas!)

Let’s talk alpacas! A few years ago, a hotel in Japan began offering one rather unique amenity to their wedding day packages: the option to rent an alpaca... Read more.

Win a Priceless Wedding Day Photo Package from the vondys!

We’re firm believers that newlyweds should put a high priority on securing a wedding photographer that you absolutely love. While it may be an investment,... Read more.

For the Bride-To-Be: A Woodsy Festival-Inspired Bridal Shower

Calling every maid of honor, mother of the bride, best pals, and even the bride-to-be — today we’re sharing this darling festival-inspired bridal shower… And... Read more.

Nordstrom Anniversary Sale – Our Shoe Picks!

Happy Friday guys! So, today is the day my favorite sale of the year – the Nordstrom Anniversary Sale – is open to the public – YAY! I shared a bunch of... Read more.

Celestial-Inspired Vow Renewal in Malibu

“I choose you. And I’ll choose you over and over and over. Without pause, without a doubt, in a heartbeat. I’ll keep choosing you.” While we aren’t... Read more.

The Dreamiest Dresses from St. Patrick 2018 Collections — Now In Stores!

If you followed along with Barcelona Bridal Fashion Week, you definitely saw us mention Studio St. Patrick a number of times (and if you’re just tuning in —... Read more.