
Black Friday is officially… everywhere. So we did the homework for you — curating only the deals that actually matter for your wedding, your gifting list, and yes, yourself. With sales starting earlier (and louder) than ever, staying focused is everything. Go in with your list, grab what you’ve been waiting for, and skip the chaos.
We’ll keep this page updated throughout the week, so bookmark it and check back as things drop.
You’ll find two sections below:
1) wedding essentials — from shoes to suiting to rings to reception dresses — all discounted and worth your attention.
2) gifting and personal faves — think skincare, sweaters, denim, and cozy upgrades perfect for treating your people (and yourself).
It’s a great moment to get exactly what you need… and nothing you don’t.
Black Friday Deals for your Wedding
Wedding Attire for Her:
- Anne Barge: 25% off shoes, 25% off little white dresses and 25% off flower girl dresses!
- Anthropologie Weddings: 30% select dresses for your wedding events, as well as an extra 40% off sale wedding dresses – this gorgeous Watters wedding dress is normally $2100 and on sale for $1469 right as well as this lace mini dress (normally $800, it’s $360 right now)!
- Bella Belle: Shop for your wedding or special event shoes at their ONCE A YEAR SALE and take 20-40% off!! Sale starts Monday, Nov 24.
- Emmy London: 20% off all their stunning shoes!
- Freya Rose: 25% off sitewide! Their iconic pearl heels are on my wishlist!! They also have stunning earrings.
- Jennifer Behr: 25% off sitewide (this is their biggest sale of the year!) Gorgeous hair accessories + earrings!
- KYHA: up to 20% off wedding gowns! If you’re new to KYHA, think modern, fashion-forward bridal with runway energy — sleek silhouettes, sculptural details, and that cool-girl confidence the brand is known for.
- Loeffler Randall: up to 40% off select items. Their bow heels are super popular with brides and love this heel for a great mid-heel sandal (so comfy!).
- Lovely Bridesmaids Dresses: 20% off sitewide with code: BFCM20
- Lulu’s: 20% off sitewide (11/24- 11/29)
- Reformation: 25% off everything – we are obsessed with this silk wedding dress! If you need a wedding guest dress, this is a great time to get your dress on sale! (11/25 – 12/1)
- Show Me Your Mumu – 40% off select dresses! We love their bridesmaids’ dresses as well as their rehearsal and reception dresses for the bride!
- Spanx: 30-50% off everything! Perfect for under your wedding dress.
- Untamed Petals: 30% off the entire site! This is their biggest sale of the year! We love their on-trend reception dresses, veils, and gloves!
Wedding Attire for Him:
- Birdy Grey: up to 20% off all suits and tuxes
- Indochino: 30% off one suit, 35% off two, and 40% off 3 suits. Use code BF25
- The Black Tux: up to 50% off all orders
Mother of the Bride or Groom Dresses:
- Mac Duggal: 25% off sitewide (11/24-12/2). This brand also has gorgeous wedding guest dresses.
- Teri Jon: up to 60% off! This brand makes GORGOUS gowns for moms…
Wedding + Engagement Rings:
- Bario Neal: 15% off sitewide (11/24-12/2)
- Catbird: 20% off or more on nearly everything. Their biggest sale of the year! ends 12/1
- Frank Darling: up to 25% off their stunning engagement rings
- Helzberg Diamonds: 20% off sitewide (11/28 – 12/4)
- Holden: 10% off sitewide with code ONLYONE (ends 12/1)This is their only sale of the year.
- James Allen: 40% off sitewide for Cyber Monday – they have some gorgeous engagement rings
- Keyzar Jewelry: 25% off sitewide – this ring is one of our most pinned engagement rings! (ends 11/28)
- Kinn Studio: 15% off sitewide (11/28-12/1) – they have some seriously stunning engagement rings!!
- Ring Bear: save up to 33% off men’s wedding bands
- Sarah O. – 20% off wedding bands + fine jewelry (11/24-12/1)
- With Clarity – up to 30% off sitewide (this includes engagement and wedding rings!) 11/24-12/3
Paper Goods + Flowers:
- Afloral: 30% off sitewide. We love their dried flowers! use code BFCM30
- Minted: 25% off Save the Dates plus free shipping! use code BF2025
- Mpix: 25% off everything – great time to make an album with your engagement or wedding photos!
Looking for the exact products from our Black Friday Reel? Here they are: cover photo dress, bow dress and feather gloves, first reception dress with bow in back, second short dress, third sparkly dress, first shoes, shoes with butterfly details, blush pink shoes, black polka dot shoes, wedding dress #1, wedding dress #2, wedding dress #3, engagement rings
Black Friday Deals for Gifting – or Yourself!

Beauty/Skincare
- Bubble: 30% off on 11/28. This brand is a favorite for my teen and preteen daughter.
- DermStore: up to 30% off with JOY. The sale includes this highly rated (and my personal fave) SkinCeuticals Vitamin C serum!
- Elemis: 30% off sitewide. I’m a fan of this brand and love their dynamic resurfacing facial pads and their Superfood Facial Oil.
- IT Cosmetics: 30% off sitewide (11/23-12/3). I love their CC+ Cream with SPF 50 and their Bye Bye Under Eye Concealer
- Glow Recipe: 20% off sitewide! I’m currently a big fan of this Avocado Recovery Serum + the Guava Vitamin C Dark Spot Serum
- Herbivore Botanicals: 30% off sitewide
- Kiehl’s: 30% off sitewide – I’ve tested A LOT of eye creams, and their eye treatment is one of my faves. (11/19-12/1)
- Merit: 20% off sitewide. This is their ONLY sale of the year! Great time to grab some of their viral best-selling blush. (11/24-12/1)
- Naked Sundays: up to 40% off storewide (11/26-12/2). Our team loves the CabanaGlow SPF50 Mineral Glow Serum Drops (currently 57% off!!!) as well as their Glow + Go Lip Oil
- Olive & June: 25% off everything – this nail polish remover pot is a game changer!
- Phlur: 20% off sitewide – this Heavy Cream Body Mist is a current fave as well as their Vanilla Skin Perfume.
- Sephora: different sales every day so be sure to stop by!
- Summer Fridays: 20% off sitewide. Their lip butter balms are my favorite (and would make a great stocking stuffer!) I’ve also heard great things about their eye patches and plan to try them.
- Tata Harper: 25% off sitewide (11/24 – 12/1)
- Tocca: 20% off sitewide – Florence is one of my all-time fave perfumes. This perfume set would make a great gift.
- Tower 28: 28% off sitewide. This is their biggest sale of the year. Another fave brand for teens!
- U Beauty: 20% off sitewide. I’m a huge fan of their Compound and Hydrator. This Essential Set would make a great gift. This combo has made my skin look the best it’s ever looked.
Clothes + Accessories:
- Abercrombie: 25% – 50% off everything. Jen loves these wide-leg jeans and has 2 of these sweaters!
- Anthropologie: 30% off sitewide
- American Eagle + Aerie: 30%-40% off everything
- Aritzia: 20% off everything (11/25-12/1)
- Aviator Nation: 20% off sitewide – the sweatshirts are pricy, but are seriously the most comfy ever. I wear mine all the time. (11/23-12/01)
- Cleobella: 20% sitewide
- Cosabella: 30% off sitewide (11/24-12/2)
- Cotton On: 40% off sitewide
- Dissh: 25% off everything
- Everlane: up to 50% off everything! We love their sweaters + jeans!
- Gap: 40% off sitewide
- Hanna Andersson: 50% off pajamas – perfect time to get your matching holiday pjs! (11/19- 11/23)
- Harper Wilde: up to 80% off sitewide – the perfect time to update your bras!
- J.Crew: 40% off sitewide – I love this sweater
- Levi’s: 40% off sitewide – I own these jeans which I love – great classic pair of jeans
- Lucky: 40% off sitewide!
- Madewell: 40% off sitewide with code LETSGO
- Outerknown: 30% off sitewide
- Paige: 30% off sitewide. I love their ankle barrel jeans and I’m eyeing these wide leg corduroy pants
- Pistola: 30% off sitewide (11/23 – 12/1)
- Quince: Since Quince rarely has sales, this is a great time to score one of their viral products. Sales will change each day.
- Reformation: 25% off sitewide (11/25 – 12/1)
- Splendid: 40% off sitewide (11/23-12/3)
- Tommy John: 50% off sitewide with my code JEN50 (valid until 12/2). If you are looking for comfy pjs, I recently received this pair and LOVE them.
For the Home:
- Always Pan: My favorite pan is currently $99! (normally $135) – the perfect gift for your favorite home chef! (I own and love the Spice color!)
- Flamingo Estate: 20% off sitewide (11/24-12/2)
- Great Jones: up to 50% off sitewide (11/4 – 12/1)
- Lulu & Georgia: up to 30% off sitewide. We recently got these chairs for our bedroom and we are in LOVE with them.
- Ruggable: 30% off sitewide on their washable rugs. I bought this one last year for our kitchen and love it!
- Rugs USA: 20% off sitewide. I bought this one last year for our office and love it!
- Vitruiv: up to 60% off sitewide. We LOVE their diffusers and essential oils. Makes a great gift!
Jewelry:
- Ariel Gordon: The biggest sale of the year! 20% off sitewide. I own this signet ring and would make such a special gift.
- Astrid & Miyu: 25% off almost everything (ends 12/1)
- BaubleBar: 30% off sitewide
- Kendra Scott: 30% off jewelry
- Mejuri: 30% off with a minimum spend of $150
- Monica Vinader: up to 50% off sitewide
- Pura Vida: 40% off sitewide (the brand is very popular with teen girls if you need a gift for a teen!) 11/26- 12/1
- Ring Concierge: 30% off sitewide
Gifts for All:
- Away: 25% off sitewide (ends 12/1) These compression packing cubes are a gifting go-to and now is the perfect time to buy a carry on)
- Etsy: lots of shops are having sales and we love finding gifts here + supporting small shops.
- Masterclass: 50% off memberships for today! This makes a great gift!!
- Minted: Order your holiday cards for 20% off. Use code BF2025 (11/26-12/4)
- TRUFF: 30% off sitewide – these sauces make the best gifts!
If you need more shopping ideas, you can find my gift guides here for some holiday shopping inspo! I am sure a lot of the products are now on sale and a perfect time to buy.