Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Bridal Portraits!

Bridal portraits aren’t that popular here on the west coast, but I love them. It’s such a great way to test your wedding day make-up, hair and dress... Read more.

LA Floral Vendor: Flower Wild

I love the lush, romantic flowers Kate creates for her company Flower Wild based here in Los Angeles. Check out her blog for more daily inspiration. {via Housemartin}... Read more.