Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Away We Go

This adorable invitation designed as a collaboration by the bride (Jessie Turner) + groom (Tyler Thiessen) totally grabbed my attention this morning. Jessie designed... Read more.

Love Songs: Mix #2

Happy Friday everyone! This month’s music mix is some of my current faves – along with some older ones. I think these could work for your ceremony, cocktail... Read more.

Upcoming Events

There is lots going on the next few months including these two great events! The second annual B-List Conference. The B-List is a select group of the top wedding... Read more.