Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Friday Favors: July 16th

This is the first week it’s finally felt like summer here in LA and I couldn’t be happier!! Planning on soaking up lots of sun this weekend. I’d... Read more.

Hip Engagement Photos

Happy Friday everyone! I’m going to start a new feature every other Friday for fun + creative engagement photos. I get so many great submissions and this way... Read more.

An “UP” Inspired Wedding

As soon as I saw this wedding, I just couldn’t wait to share it with you guys! Remember this Up wedding inspiration I created a few months back, well, this... Read more.

A Fun Artistic Proposal

As a huge fan of graffiti art, this is one super rad proposal! Groom-to-be Shannon asked his pal graffiti artist Ack! to help him create the perfect proposal. He... Read more.