Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Iowa Barn Wedding: Annie + Jared

Everything about this wedding is amazing. The location, the couple, the feel of the whole day. The couple put a lot of time into planning their day really be about... Read more.

Friday Favors: August 20

Happy Friday everyone! Hope you have something fun planned for the weekend. We are off for a quick little weekend trip to San Diego – yay! I want to also welcome... Read more.

Vintage Circus Engagement Photos

Some of my most favorite engagement photos are those where the couple takes something special to them and twists it in a fun way. It really makes the photo session... Read more.

DIY Pretty Shoes

Remember those cute shoes I designed for the 500 Days of Summer inspiration feature? Well, today I’m sharing how you can make your own couture wedding shoes... Read more.