Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Lovely Bridal Shop Los Angeles

Ok, LA brides! I have some pretty great news to share with you all today. Lovely bridal shop recently opened here in Los Angeles (NY brides they do also have a shop... Read more.

Modern Green Wedding Inspiration

I just love today’s inspirational shoot – so many pin-worthy ideas that are just totally my style! The shoot took place at the Green Living Center in midtown... Read more.