Author

  • Jen Campbell
    : Author

    Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

    Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

    Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

DIY: Origami Heart Escort Cards

We love this fun + sweet idea for escort cards from the creative gals from Smitten on Paper! So easy to make and you could change the colors to match your wedding... Read more.
Jannie Baltzer

Jannie Baltzer 2014 Collection

We are so excited to share a peek at the 2014 Collection from Jannie Baltzer with you all today! Luxurious and delicate, this collection features exquisitely intricate... Read more.
aztec inspired wedding

Aztec Desert Wedding Inspiration

The minimalist beauty of the New Mexico desert sets the tone for today’s lovely aztec-inspired styled shoot, photographed by Brumley + Wells and styled by Celeste... Read more.

DIY: Nautical Buoy Garland

We have a pretty awesome nautical DIY to share with you all today thanks to our DIY contributors, Going Lovely! This buoy garland makes the perfect accent for a... Read more.
studio engagement

Adventurous Engagement Photos

When Emilee + Taylor started brainstorming ideas for their engagement session with the super talented Ryan Flynn, they knew they wanted to do something a little... Read more.