Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Modern Cinco de Mayo Inspiration

Cinco de Mayo is well known to be a holiday filled with bright hues and colorful decor, but the design team behind today’s styled shoot – Layered Vintage and... Read more.

Pronovias Runway Show from Barcelona Bridal Week 2016

If you saw our recap yesterday about our week spent in Barcelona at Barcelona Bridal Fashion Week, you already know that we had such an amazing time and saw some... Read more.

Hair Tutorial: Flower Fishtail Braid

Today we have a really fun + pretty hair tutorial to share with you thanks to Layered Vintage! With spring here and flowers in full bloom, we think this Flower Fishtail... Read more.

Colorful Cinco de Mayo Inspiration

Cinco de Mayo is such a fun + festive holiday and we love the idea of getting together a few of your close friends (or just making a date with your sweetie) and... Read more.

Wedding Dress Trends from Barcelona Bridal Fashion Week 2016

We had such an amazing time in Barcelona last week, attending the runway shows for Barcelona Bridal Fashion Week! As to be expected, the dresses were stunning and... Read more.

Show Me Your Mumu x GWS Bridesmaid Dresses and Romper Collection

We are so excited to share a fun collab we have been working on with our friends at Show Me Your Mumu – we designed a gorgeous floral print together and selected... Read more.

Stylish + Fun California Desert Wedding: Sam + Adam

Sam + Adam’s beautiful desert wedding was chock full of pun – an no that wasn’t a typo just there! These two definitely weren’t afraid to let... Read more.

How to Make a DIY Margarita Bar

Today we are sharing how to make a margarita bar! I mean, who doesn’t love a good margarita?! This margarita bar is beautiful, delicious, and incredibly easy... Read more.

Organic, Artful Belgian Wedding: Suzanne + Erwin

Happy Monday! We have such a sweet wedding to share with you today, filled with some of the prettiest details imaginable. Suzanne + Erwin had a small, intimate... Read more.

Watch the Pronovias 2017 Fashion Show Live!

We have been having a major blast checking out all the fashion at Barcelona Bridal Fashion Week and we are excited to share the big finale show with you guys today!!... Read more.