Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

Make a Statement: Create a Balloon Installation for Your Next Party!

Looking for a fun way to add a splash of color to an event and/or make a serious statement with décor? Always, right?! We here at GWS believe that with a little... Read more.

An Intimate Morning Wedding at Yosemite

She’s a veterinarian, he’s a UX designer and also plays in a band — together they are an unstoppable force that loves to travel + seek adventure with their... Read more.

Travel Diary: Santa Fe New Mexico

Earlier this morning we share a gorgeous editorial from the Quarai Ruins in New Mexico, and I’m excited to share about another lovely spot in New Mexico –... Read more.

70s-Inspired Bohemian Wedding Inspiration at the Quarai Ruins in New Mexico

Have you ever heard of the Quarai Ruins of Central New Mexico? Neither had we! But the moment we saw this 70s-inspired shoot at this amazing location, we had to... Read more.

Squarespace for Small Business: A Q+A with a&bé Bridal Shop

Let’s face it: if you’re reading GWS, we bet that you’ve got a creative soul. Have you thought about sharing your talents with the world? Maybe you’re in... Read more.

Back in Black: A Modern + Cool Wedding at the Ebell Club in Long Beach, California

Jill + John wanted a timeless and classic wedding, yet with a bit of relaxed California edge. As they recently relocated to LA from New York City they had to celebrate... Read more.

Urban Ruins Surprise Wedding Inspiration

How to Throw a Surprise Wedding!

Surprise, surprise! Have you ever considered throwing a surprise party or attempted to pull one off? Well, what if you upped the stakes — and instead of *just*... Read more.

Dancing in the Moonlight: A Luxe Emerald Green Wedding with Celestial-Inspired Details

Dancing in the moonlight is always a good idea, right? Well for Amanda + Christiaan’s wedding it was a GREAT idea. Wanting to keep things intimate and cozy, the... Read more.

Folksy-Inspired Elopement in the Woods of Madrid

Sara + Gonzalo were immediately drawn to the idea of eloping: a no fuss kind of wedding, a day just about their love, somewhere in nature, and anything but conventional.... Read more.