Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

cute brown cow print nail art with wavy white designs

27 Cute Cow Print Nails And Designs For Any Style + Full Tutorial

Moo-ve over minimalist nail ideas, because today we’re talking about our favorite maximalist nail trend for 2024: cute cow print nails! With a western aesthetic... Read more.

An Eclectic Festival-Inspired Glamping Wedding on the California Coast

“We wanted our wedding to be a kaleidoscopic reflection of our hobbies, interests, and backgrounds,” says couple Alex + Jack about the creative + intentional... Read more.

The Bride Wore Pink + the Guests Wore White for This Striking Destination Wedding in San Miguel de Allende

Gathering your loved ones together in a dreamy destination city. Ditching traditional wedding day style for a bold and colorful look. These are the things that the... Read more.

A Chic + Sunny Wedding in Cabo from MC Weddings + Lynette Dow Events

We’ve got a feeling that the wedding photos you’re going to love most looking back are the ones that captured all the color, motion, and feeling of your day.... Read more.

This Tuscan Vineyard Wedding Was a Magical Celebration of Love

Victoria + Ricardo—who live in Zurich, Switzerland—adore Italy for all of its history and wine and art. When they began wedding planning they were dreaming of... Read more.

Bright Pink + Barefoot: A Fun + Floral Wedding In Australia

Pastry chef Minh + physiotherapist Elliot swiped right on each other seven whole years ago, and since then their love story has been leading them to this unique... Read more.

ombre pink and purple butterfly nails with monarch wing design ideas

29 Cute Butterfly Nails Design Ideas and Nail Art Inspo We Love

Prepare for your heart to flutter, because today we’re rounding up our favorite butterfly nails and design ideas! Whimsical and dreamy, butterfly nail art... Read more.

This Modern Texas Wedding Was a Fun + Colorful DIY Dream

“Before we got engaged, Ethan and I talked about wanting our wedding day to be colorful, fun, and intentional,” remembers bride Brook. “Our goal was not only... Read more.

A Blue Floral Dress For This Funky, Free-Spirited Desert Wedding In Joshua Tree

Music lovers Lexi + Jacob wanted their Joshua Tree wedding to be a party from start to finish. The two tied the knot under the SoCal desert sun at a private... Read more.