Jen Campbell Archives

Author

Jen Campbell: Author

Jen is the Founder, Editor, and Creative Director of Green Wedding Shoes, which she launched in 2008 to redefine wedding and lifestyle content. Her background as a Creative Director and Graphic Designer for ESPN and Sony Pictures Entertainment informs her sophisticated visual storytelling approach.

Under her editorial leadership, GWS has published 8,000+ articles analyzing trends, products, and cultural shifts. For 16+ years, she's been identifying trends 6-12 months before mainstream awareness—from early coverage of emerging bridal styles to recognizing the explosive growth of nail art and beauty content that now drives significant traffic to GWS. Based in Los Angeles, Jen's editorial vision has established Green Wedding Shoes as a trusted authority for 2M+ readers across platforms.

Editor & Creative Director Los Angeles, CA Rochester Institute of Technology

An Eclectic, Ethereal Garden Wedding in Austin with a Disco Cowboy Reception

Shelly + Daniel swiped right on each other not long after both moving to Austin, Texas from Atlanta and Philly, respectively. And we are so glad they did. A... Read more.

“Elevated Kitsch” – A Playfully Glamorous Pink + Green Palm Springs Wedding

Aaron proposed to Lee on New Year’s Eve while glittering fireworks filled the sky—it only makes sense an engagement that spectacular would lead to a wedding... Read more.

stone trio yellow gold May birthstone rings

The Prettiest Birthstone Rings for Every Month

Could there be a gift more personalized and gorgeous than birthstone rings? Not only do they make for awesome birthday gifts (or just-because gifts!), but we LOVE... Read more.

guests at an outdoor rehearsal dinner wearing classy attire including a green maxi gown and a black suit for a formal dress code

What to Wear to a Rehearsal Dinner: Guest Attire Dress Code Guide

The big day is right around the corner and you’ve scored a coveted invite to the first celebrations — but now you’re left with the question: what... Read more.

Famed Bridal Designer Rita Vinieris Designed Her Daughter’s Wedding Dresses!

A daughter’s wedding day is a momentous + meaningful occasion for any mother of the bride, but famed wedding dress designer Rita Vinieris had a unique perspective... Read more.

The Best Memorial Day Sales

Memorial Day weekend marks the unofficial start of summer as well as a weekend full of great sales! We’ve rounded up the best Memorial Day sales for your wedding,... Read more.

An Enchanted Autumnal Wedding in Sicily

Borgo Musolino, a historic Italian agricultural estate, sits on a wooded hillside in the heart of Messina, Sicily’s Peloritani Mountains. The feudal stronghold... Read more.

This “On Cloud Nine” Bridal Shower Was a Whimsical, Elevated Dream

Bride Melanie knew from the start that she loved the idea of a light + airy “On Cloud Nine”-themed bridal shower. When it came to planning, though, Melanie... Read more.

A Guide to Art Deco Era Engagement Rings With Erstwhile Jewelry

The 1920’s are calling! If you’re a flapper at heart and you’re trying to find the perfect engagement ring, this one is definitely for you. Erstwhile Jewelry—the... Read more.

This Candlelit Winter Wedding in Brooklyn Was an Elegant Baby’s Breath Dream

“We fell in love in Brooklyn,” say newlyweds Lexi + Ben, “which is why we decided to get married there too.” These two romantics used the beginning... Read more.